*International Marketing Management

Business & Management Studies

  • Degree: Postgraduate
  • Language: English

MIMM prepares students for a successful career in international marketing management, whether in a large multinational firm, a smaller company, or his/her own business. Students acquire the knowledge and competencies required to analyze the international markets and to take on managerial, commercial and marketing responsibilities. It enables students to work in international contexts. A mix of different competencies will enhance the quality of the learning environment and allow students to share different perspectives of the marketing field.