* Strategic Management for Global Business

Business & Management Studies

  • Degree: Postgraduate
  • Language: English

Through this programme, you will acquire the knowledge and tools to draw up sound and sustainable business and marketing plans for new entrepreneurial initiatives that need to operate locally and compete globally; attain the skills to analyse a company using the appropriate metrics, identify strengths and weaknesses and conceive innovative and effective business development plans, as entrepreneurs or strategic consultants; develop the ability to manage complexity in businesses, especially those with global expansion plans.