The Master's Degree Program in Cognitive Psychology in Health Communication”, jointly offered by USI and UniSR, focuses on the intersection between the theoretical bases of cognitive psychology and those of communication applied to the context of health. Students will get a strong biological, methodological and statistical training, acquire also knowledge in management and will get familiar with the latest research and practice in cognitive psychology. The programme is designed to train students who will understand the causes of health-related behaviours and who will also be able to design new and effective interventions to prevent disease and promote health. The entire programme takes advantage of synergies and complementarities between the two Universities, USI and UNISR, and offers excellent competences in teaching and research. It offers a high degree of innovation thanks also to the advanced technologies available on site in the two universities in terms of high-tech equipment, data centres, laboratories, and health facilities.