Milano has always been Italy's gateway to Europe and the world. Its population of about 1.5 million swells to 3 million during weekday hours making Milano one of the engines of the European economy since the Economic Miracle of the 1950s and 1960s, driven by its trade fair organization, Fiera Milano, which has become a dominant player in the European trade events market with all kinds of industry exhibits, professional conferences and corporate conventions.

Choosing to visit the city and deciding to organize an event in Milano today means immersing yourself in a place that has the energy and dynamism of a global city on a human scale, while enjoying the Italian lifestyle based on art, design, food and culture.

Easy to reach and connected with the world

Milano is the gateway to Italy. It has three international airports (Linate, Malpensa, Orio al Serio), three major railway stations (Centrale, Garibaldi, Cadorna), and sits at the intersection of two major highway corridors crisscrossing the EU north-south and east-west, while Paris, Zurich, Frankfurt and Munich all in easy reach by car and fast train.

Venues and hotels for every occasion

For your trade fair, scientific congress or corporate convention, Milano provides world-class facilities and health protocols in a fertile business environment and a stimulating cosmopolitan setting, characterized by urban renewal, cultural diversity and environmental sustainability.

Expertise and talent

Over the last ten years Milano has undergone a profound transformation, building new urban districts, two new subway lines, and the two new skylines of Porta Nuova and City Life.

International capital is also investing in the urban regeneration of the city’s formerly industrial neighborhoods, the city has a large financial industry and a blossoming fintech sector.

Another development driver is the city’s knowledge economy, thanks to its four international universities (Bocconi, Bicocca, Cattolica, Politecnico) and 200,000 university students, of which 10% come from abroad.

The Italian quality of life

Milano is the city of style and luxury, where business and leisure, sports and culture can be reconciled as in no other city around the globe.

From Scala to Brera, from Duomo to San Siro, Milano has everything that art, food and entertainment can offer to stimulate the senses and the mind.

It is no coincidence that Milano is also among the first cities in the world for liveability, ranking fifth among the 48 destinations in the Global Power City Index 2022.

Efficient public transportation system

The green slant makes the city increasingly pedestrian - and cyclist- friendly (300km of bicycle lanes), while a very efficient public transportation system based on five subway lines, historic and modern trams, electric buses, and bike, car, and scooter sharing makes it easy and convenient to traverse the city (most destinations are reachable in less than 30minutes as Milano is compact).

Sustainability

Milano is the right destination to organize successful events that are also sustainable. In recent years, in fact, the city has undergone a major process of urban renewal: its growth as a large metropolitan area has been accompanied by an ever-greater commitment to environmental and social sustainability.

 

An enlightened food policy combating food waste, anti-smog climate policies, a campaign to plant 3 million trees, tactical urban planning to encourage green mobility are just some of the examples. The tourism and events community is fully involved in this double challenge.

The commitment to balanced, sustainable and inclusive growth continues also in view of the major events that will see the Milano as protagonist, starting with the Milano Cortina 2026 Olympics, and concerns the sustainability strategy of Milano as a MICE destination, and the development of the tourism chain with a particular attention to the growth of certified hotel & catering companies and advanced training for operators in the whole sector.

 

It is to strengthen this commitment that in 2022 the city joined, the first and only destination in Italy, the Global Destination Sustainability Index, which compares over 90 tourist destinations in the world and focuses on the MICE segment. Milano was ranked among the Top 30 destinations in the field of environmental sustainability and was listed in the 4th place among European large cities.

YesMilano Convention Bureau

Consider Milano as the destination for your international event or congress: the YesMilano Convention Bureau provides customized assistance to all professional buyers and prospective event organizers.