Thanks to my experience as a personal shopper, I see flourishing ateliers, dressmakers, shops and textile wholesalers: from the Moscova area to Corvetto, from where, for instance, part of the woollen crepe of Queen Elizabeth's suits comes from.
The desire for a bespoke suit returns to a store where you can live an experience wrapped in scents, attention and music. An example above all? The historic atelier in Corso Venezia where they make Chanel-style tweed suits for the Milanese “sciure” (ladies in Milanese), where since 1946 the founder Cicci Poletti personally welcomes customers, measures the brim on her knees and puts everything in her diary.
Another trend is the reduction of fashion shows, attended more by bloggers than by buyers. The big brands are closing the second lines, while premium and star clients are invited directly to the atelier.